Solutions
Data-driven MMO games operations: innovating every step with data
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In-depth exploration of player interaction characteristics
Get the time players spend in various game modes and their preferences for game world content. By adjusting and optimizing game resources and gameplay, players can be guided to explore content they haven’t tried or have engaged with less frequently, extending their overall lifecycle.
Players’ preferences for character backgrounds and storylines
Frequency and depth of player participation in PVP and PVE modes
Completion rates of daily tasks and storylines
Improving player retention
Conduct a multidimensional analysis of players’ levels, retention, and other metrics in guilds, chats, and social activities. Gain insight into players' preferences for and engagement levels in social activities, develop effective optimization strategies, and enenhance the in-game social aspect to improve player retention.
Comprehensive monitoring and optimization of the player experience
The effect of various factors, including combat, social interactions, guilds, and other scenarios, on player retention
Deep analysis of player engagement with regard to character leveling, pet development, and other features
Optimizing monetization design
Analyze players' preferences and timing for purchasing different items and packages. Conduct a comprehensive analysis of high-traffic purchase points and paid bundles. By examining the retention and payment data of paying players, gain insight into their spending tendencies and optimize the game's monetization strategy.
Get the spending capacity of various player groups
Optimize package configurations based on player spending preferences
Refine the design of in-game purchase points